Over the past 16 years, I've had the privilege of navigating a dynamic career path that spans both the corporate giants and early startups. Starting with Fortune 500 companies, I honed my craft by shaping the UX of next-generation financial services at Axis Bank, where I focused on designing intuitive digital experiences that meet the needs of millions.

Driven by a passion for innovation and a desire to create impactful solutions, I transitioned to the startup world. At True Balance and Freecharge, I simplified Neo Banking, Digital Lending, Investment, Digital Saving & Current Account, Insurance, and digital onboarding experiences for the mainstream market, empowering millions of users across India. My work at InMobi allowed me to pioneer mobile-first platforms, engaging consumers through contextual advertising and redefining mobile user experiences.

As a founding member of Rooter, India's largest live gaming platform, I led the charge in streamlining its UX, fostering a vibrant community of gamers and enhancing user engagement.
 
My journey continued with a venture into sports, fitness, wearable, IoT, and healthcare, where I modernised the extranet experience for clinical trials at Angel startup, contributing to the advancement of medical, surgical, and behavioural research.

About

Case Studies

A comprehensive collection of my recent best work.

About Me

When I'm not designing, you'll find me reading, coding, or traveling.